Blake Crawford

Blake Crawford
Blake Crawford is the Creative Director at Greenstone Media. He helps companies tell the right story so their customers listen and buy. When Blake isn't working, he's either writing songs or singing them.

What is a StoryBrand Guide? And How Do They Help Grow My Business?

If you’ve read Donald Miller’s book, “Building a StoryBrand: Clarify Your Message So Customers Listen", you know that your company should play the guide in your customer’s story, not the hero. To...

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What is the StoryBrand Brandscript?

If you’ve started clarifying your company’s marketing message, you’ve likely heard of the StoryBrand Brandscript. 

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Six Tips For Nurturing Emails That Engage

When a potential new customer expresses interest in your business, it is a reason to celebrate. Your marketing efforts and your sales outreach have earned someone's attention. You have a “lead” –...

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Cutting Through The Noise With Better Content

Which came first, the hunger or the hamburger on the billboard?

The modern consumer is hungry, and they’re looking for someone that will feed them full. The problem is, they don’t know who to...

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