The Greenstone Media Blog

What is the StoryBrand Brandscript?

If you’ve started clarifying your company’s marketing message, you’ve likely heard of the StoryBrand Brandscript. 

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What is the StoryBrand Framework?

One of today’s most asked marketing questions is, “What is the StoryBrand Framework and how does it help grow my business?”. 

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3 Reasons Your Company Should Invest in Copywriting

Most companies don’t realize the power of creating content for their target audience. What these companies so easily forget is that people buy when they hear or read words that make them want to...

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Cutting Through The Noise With Better Content

Which came first, the hunger or the hamburger on the billboard?

The modern consumer is hungry, and they’re looking for someone that will feed them full. The problem is, they don’t know who to...

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How to Tell A Story That Creates Customers

Everyone knows that storytelling is a vital part of effective marketing, but most companies don’t know how to tell a story that actually sells. In 2020, there were $430 million spent on Super Bowl...

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The Seinfeld Effect: What Jerry Seinfeld Taught Us About Making Great Marketing Collateral

Sometimes an idea seems so out there that we talk ourselves out of pursuing the concept by telling ourselves that there must be a reason why no one else has done it. NBC took a chance on...

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The Effective Marketing Checklist for 2020

Now that the last few hectic months of 2019 have officially ended, business owners should prioritize by reassessing their processes, systems, and goals. It is easy to get caught up in the...

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Growing Well Vs. Growing Fast: 2020 Tips for Sustainable Marketing

If companies will give up growing fast, they can grow well.

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New Year, New You: 10 Marketing Mistakes To Leave Behind in 2020

Most people make New Year’s resolutions for their personal lives, but what about their marketing? Here are 10 Marketing Mistakes to Leave Behind in 2020:

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Be the Guide, 2020: The Role You’ll Need to Play to Help Customers in 2020

Customers aren't looking for another hero, they are looking for a guide. When you position your client as the hero and you as their guide, you show them how you can solve their problems. Spiderman...

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